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Introduction to the blogs…

Stefan Gröschl / August 3, 2020 / Uncategorized

as I mentioned in a previous message on my linkedin site, I want this page not only to be a medium to share my notes and blogs. I want to also use this page as a platform to present some of my students’ works and projects beyond the classroom. Over the years, many of my […]

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The CEO’s Journey to Sustainability

Stefan Gröschl / June 30, 2020 / Stefan Groschl Article

Imagine a journey. A journey that in many ways echoes the Hero’s Journey – the pattern of narrative identified by the American scholar Joseph Campbell that appears in drama, storytelling, and psychological development. This time the story concerns the CEO, and more specifically Jochen Zeitz, the former CEO of Puma and among other things Founder

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